Big ideas surface when you press pause.
Holiday Studio is a design practice with a fresh perspective - one that values communication, collaboration, and creative breathing room.
Founded by Manda Clarke, the studio focuses on branding and packaging for businesses big and small, from start-ups finding their feet to FMCG brands looking to grow. Every project is personally led by Manda, with a hands-on approach that blends strategic thinking with standout design.
At its core, Holiday Studio believes great design comes from giving ideas space - to wander, to settle, and to take shape in meaningful ways. The result? Work that feels effortless, and connects with impact.
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Purposeful design strategies that bring clarity and direction to creative projects.
Brand Audit
Competitive analysis & market research insights
Brand positioning
Naming
Copywriting
Tone of Voice
Visual mood boards & concept directions
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Visual systems that feel distinctive and built to grow.
Logo design
Typography & colour palettes
Stationery & branded assets
Brand guidelines
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Packaging that stands out on shelf and tells your story.
Label & pack artwork
Custom dielines & structure concepts
Print-ready files
Materials, finishes & mockups
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Flexible design across digital and print.
Marketing collateral
Social media graphics
Presentations & pitch decks
Event signage & digital assets
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Custom artwork to bring personality and charm.
Hand-drawn or digital illustrations
Pattern & surface design
Icons & visual assets
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Helping bring your design to life, beautifully.
Prepress setup
Print file prep & checks
Print management
Although every project is unique, we always start by getting to know your brand - your audience, your goals, and where you want to go. From there, we move with purpose: blending research, exploration, and refinement to shape work that’s both beautiful and aligned with your vision.
The process is structured enough to guide you, and flexible enough to let great ideas unfold or shift when things change.
Process
1 Define
We begin by understanding your brand, your audience, and the landscape you’re working in. That foundation shapes clear creative directions, using references to establish a look and feel for the creative work moving forward.
2 Create
You’ll see initial design concepts applied to real-world examples — so you can picture how it all comes to life.
3 Develop
Together, we hone your chosen direction over a few rounds of feedback - refining, adjusting, and polishing until it feels just right.
4 Apply
Final artwork is built, proofed, and press-ready. We handle file setup, print checks, and supply everything you need.
5 Prepare
Need a brand guide? Additional rollout? I’ve got you. I make sure you feel confident using your brand out in the world.
I’ve spent over a decade working in award-winning design agencies across New Zealand, Australia and further afield building brands, crafting packaging, and collaborating with clients from local startups to household names. Along the way, I’ve learned that great design isn’t just about how something looks - it’s about how it works, how it feels, and how well it connects with people.
I created this space to slow things down a little - just enough to think clearly, stay curious, and make design decisions that are both creative and strategic. I like working closely with clients, keeping the process transparent and collaborative from start to finish. No layers, no fluff - just thoughtful work, grounded in purpose.
If that sounds like your kind of pace, I’d love to hear from you.